Case Studies

Provide design research consultancy to fast track the design process.

Develop a business solution website that caters for the target audiences to generate quality sales leads for the Enterprise Solutions Team.

Develop a business solution website that caters for the target audiences to generate quality sales leads for the Enterprise VPN Solutions Team.

Evaluate and test the SingTel AMPed PC app with different customer profiles to identify areas for improvement.

Conduct usability testing on SingTel My Account portal to identify areas for improvement.

Evaluate and test the online shopping portal with different customer profiles to achieve a positive user experience.

Design a customer experience journey and interactive touch screens to enhance the digital retail store experience.

Provide user-centered design (UCD) consultancy to develop a design blueprint for Information Architecture and User Interfaces for the revamp of corporate website.

Conduct usability testing on 3 different TV user interface prototypes to identify areas for improvements and gather new design ideas.

Conduct usability testing on the revamp ed SIM GE website (prototype stage).